Gluten-Free Restaurant Popularity Rising

Glutenfreeonthego.com Answers Exploding Demand from Celiacs, Food Allergy Customers

CHICAGO -- Based on the exploding demand for special diets supported by the gluten-free and food allergy communities, www.Glutenfreeonthego.com has more than doubled its North American restaurant listings within a three-month timeframe. The world's largest online directory of gluten-free eating establishments now includes 1,000-plus gluten-free pizzerias, bakeries, restaurants, hotels, spas and even breweries across the U.S. and Canada.

The pioneering and innovative database -- www.Glutenfreeonthego.com -- is a one stop solution; expanding daily for gluten-free guests searching online to find places they can trust either close to home or on the road. With the dramatic expansion of North American establishments sponsored by GlutenFree Passport®, an internationally recognized education consulting firm, over 4,300 global listings are currently available throughout the U.S., Canada, Australia, France, Germany, Italy, Mallorca, New Zealand and the U.K.

"Based on our landmark 2008 benchmarking study, Understanding Gluten and Allergen-Free Experiences of Guests and Hospitality Worldwide, over 70 percent of the consumers surveyed from 29 countries indicate that eating out with special diets impacts their quality of life on a daily basis! Glutenfreeonthego.com is a unique destination where hundreds of millions worldwide have free and easy access to preview quality, verified locations that cater to their needs," states Kim Koeller, president of GlutenFree Passport®. "At the same time, it provides restaurant and food service operators a unique business opportunity to showcase their capabilities with photos, menus, descriptions, links, coupons, maps and more, with significant proven results."

Gluten-free lifestyles are a necessity for those diagnosed with wheat allergies, food sensitivities and celiac disease -- a genetic auto-immune disorder reflected in a permanent intolerance to gluten, the protein found in wheat, rye and barley. Many individuals also experience dramatic health benefits by following gluten-free diets for conditions such as autism, Type 1 diabetes and ADD/ADHD.

"Eating out is the most frequently cited concern for those managing gluten-free and allergen-free diets. Guests and establishments visiting www.glutenfreeonthego.com can find an abundance of trusted places worldwide, recommend new venues to others, or showcase their current gluten-free offerings to this rapidly expanding market," states Robert La France, executive vice president of GlutenFree Passport®. "Venues are also experiencing increased Web presence with top-five search engine rankings, resulting in loyal repeat customers, proven return on investment and increased revenues. With growing consumer sentiment towards operations with special diet programs and food safety legislation continuing to spread, in time, gluten-free and allergen-free lifestyles will become universally understood and supported ways of living on a worldwide basis."

GlutenFree Passport® empowers individuals with knowledge about eating out and consults with organizations on expanding their offerings to address guests' special dietary needs. As global experts and creators of the award-winning book series, Let's Eat Out! Your Passport to Living Gluten and Allergy Free, the team assists the restaurant and hospitality industry with innovative client solutions, allergen-free food products, training services and knowledge resources.

Source: Glutenfreeonthego.com

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